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Read on to get your latest updates on Universities, Courses Offered, Student Visa Updates, and lots more!
International students can enrol to study digital marketing in Germany at institutes and universities nationwide. The rise in demand for digital marketing jobs makes it easy for students to pick this course as their preferred option.
Germany has 12+ schools that offer digital marketing courses at different levels to students worldwide. You need to understand vital elements of the entire process to study a digital marketing course in Germany.
A complete guide will provide all the details you seek about German digital marketing course fees, scholarships, eligibility, and other important information. You can use this information to gain admission into top German universities offering degree-awarding courses in digital marketing.
You can also see vital information about top digital marketing jobs in Germany, salary information, and other essential details. With top digital marketing jobs in Germany, you can boost your career prospects after graduation.
Digital marketing is a management course that provides individuals with skills to understand and recommend trends in various markets. It is a strategic discipline relied on by top marketing brands to advertise goods and services to their clients and partners for greater profit.
The top five (5) types of digital marketing include:
The list of the Top 5 Digital Marketing Courses in Germany are as follows:-
Germany has over 20 top digital marketing universities. See some of the top institutions below:
QS Rank |
University |
Degree |
Duration |
107 |
RWTH Aachen University |
MSc, Management and Engineering in Technology, Innovation, Marketing and Entrepreneurship (MME-TIME) |
12 months |
300 |
University of Wuppertal |
M.S Management and Marketing |
24 months |
501-600 |
Aalen University |
M.A International Marketing and Sales |
12 months |
601-700 |
Free University of Berlin |
M.S Management and Marketing |
24 months |
501-600 |
University of Bayreuth |
M.B.A Marketing and Sales Management |
24 months |
501-600 |
Otto Von Guericke University |
M.S International Management, Marketing, Entrepreneurship |
24 months |
701-800 |
International University of Applied Sciences, Bad Honnef |
M.A. Digital Innovation and Intrapreneurship |
12 to 24 months |
401-500 |
Berlin School of Business and Innovation |
MSc Digital Marketing |
18 months |
355 |
Berlin School of Economics |
M.A International Marketing Management |
12 months (no internship) 24 months with internship |
- |
Munich Business School |
M.A. International Marketing and Brand Management |
18 months |
601-700 |
Koln Business School |
M.A. Digital Marketing |
24 months |
501-600 |
GISMA Business School, Hannover |
M.S. Digital Marketing |
12 months |
701-800 |
ESCP European School of Management |
MSc, Marketing and Digital Media |
15 months |
- |
EU Business School, Munich |
MS Digital Marketing, Transformation, and Design Thinking |
12 months |
701-800 |
HMKW University of Applied Sciences for Media, Communication and Business |
M.A. Public Relations and Digital Marketing |
24 months |
Tuition fees vary across German universities that offer training in digital marketing to students. See some of the fees below:
University |
Tuition Fees (EUR) |
Tuition Fees (INR) |
Aalen University |
€ 1,500 |
Rs. 1.35 lakhs |
Berlin School of Business and Innovation |
€ 12,800 |
Rs. 11. 5 lakhs |
Berlin School of Economics |
Free (semester fees not included) |
Free (semester fees not included) |
ESCP European School of Management |
€ 22,000 |
Rs. 19.9 lakhs |
EU Business School, Munich |
€ 15,000 |
Rs. 13.5 lakhs |
Free University of Berlin |
Free |
Free |
GISMA Business School, Hannover |
€ 16,000 |
Rs. 14.4 lakhs |
HMKW University of Applied Sciences for Media, Communication and Business |
€ 17,000 |
Rs. 15.3 lakhs |
International University of Applied Sciences, Bad Honnef |
€ 2,300 |
Rs. 2 lakhs |
Koln Business School |
€ 9,200 |
Rs. 8.4 lakhs |
Munich Business School |
€ 8,000 |
Rs. 6.6 lakhs |
Otto Von Guericke University |
Free |
Free |
RWTH Aachen University |
€ 30,000 |
Rs. 27 lakhs |
University of Bayreuth |
€ 5,000/Semester |
Rs. 4.5 lakhs |
University of Wuppertal |
Free (semester fees not included) |
Free (semester fees not included) |
All fees above are annual payments unless indicated otherwise.
You need to consider living expenses before you apply to study digital marketing in Germany. Take note of rent, feeding, and other expenses to ensure you draw a solid spending plan. Apart from your digital marketing course fees, these expenses will make your time in Germany more comfortable.
Common Expenses |
Average Monthly Costs (EUR) |
Average Monthly Costs (INR) |
Food |
€ 350 |
Rs. 31,150 |
Rent |
€ 500 |
Rs. 45,150 |
Utilities |
€ 400 |
Rs. 36,000 |
Transportation |
€ 200 |
Rs. 18,000 |
It's worth noting that you might spend more or less on these expenses while studying a digital marketing course in Germany.
Factors like location, lifestyle, and so on could affect your overall expenses while studying to land digital marketing jobs in Germany. Salary earners studying to improve their CV may be fine with these recurring expenses.
However, international students on a budget may need to share apartments or study digital marketing courses in Germany in cities with low living costs.
To be eligible for admission to study digital marketing in Germany, students must satisfy the following criteria.
You may also need to be a member of an international marketing association or institute to study digital marketing at some institutions in Germany.
To know more: Study gap in Germany
The following are required exams to study digital marketing in Germany,
It is worth noting that most schools do not require more than two (2) of all exams listed above. You may also need to provide proof of at least 12 months of work experience at some universities to be eligible for admission.
You can apply to study digital marketing in Germany with the following steps:
Germany also has a friendly immigration policy towards international students. You may decide to stay behind and apply for digital marketing jobs in Germany. Salary levels after your graduation will be much higher in Germany when you are a graduate of any top institution in the country.
Several scholarships are available for students to study digital marketing in Germany. These scholarships receive funding from the German government, private bodies, and international organisations. Some top scholarships available to study a digital marketing course in Germany are in the list below:
Scholarship |
Type |
Eligible students |
Konrad-Adenauer-Stiftung Scholarship |
Fully-funded |
Students who plan to study for a Master's or PhD in a German institute or university; less than 30 years of age with a degree from a university in their country of origin |
Bayer Foundations |
Fully-funded |
Students with German citizenship and international students |
KAAD Scholarship |
Full waiver of tuition fees |
Qualified students from Asia, Africa, and two other continents |
The Friedrich Ebert Stiftung |
Rs. 90,000 per month |
International students and Germans with a first degree |
DAAD Scholarship |
Fully-funded |
International students currently in Germany with a minimum IELTS score of 6.0 |
Heinrich Boll Scholarships for International Students |
Fully-funded |
Available to Science, Technology, Engineering, and Mathematics (STEM) students and those from other disciplines |
Inlaks Shivdasani Foundation Scholarship |
Maximum of USD$100,000 grant |
Indian students pursuing higher education abroad |
Marie Curie International Incoming Fellowships (IIF) For Developing Countries |
€ 15,000 per annum |
Available to PG students from developing countries around the world |
Orange Tulip Scholarship India |
Full study waiver |
UG/PG level |
German universities also have separate scholarship programs to sponsor qualified students to study digital marketing courses at subsidised rates. Some top courses for students looking to study digital marketing in Germany include:
These universities and others not listed here offer their training at subsidised rates. Training from these schools provides students with enough skills required to land top digital marketing jobs in Germany. Salary scale websites like Glassdoor show that Germany is a top destination for digital marketers with many competitive job offers.
International students can take advantage of these scholarship programs and low-cost universities to study a digital marketing course in Germany with ease.
Do you need professional support to choose the best digital marketing course in Germany as an international student? Trust AECC to deploy our extensive network to help you pick a top institution to study digital marketing in Germany.
You can rely on our vast experience in education consultancy to study in this field and land top digital marketing jobs after graduation. Some of the services we offer include providing information about digital marketing course fees, healthcare insurance, visa processing, admission requirements, and much more.
Connect with our team of experts and get the help you seek to study top digital marketing courses in Germany today!
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